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Unsweetened Chocolate

Plain-Jane unsweetened chocolate may not inspire the same passion as our favorite candy bars, but it's one of the best tools in a baker's arsenal.

Top Pick

WinnerBaker's Unsweetened Baking Chocolate Bar 100% Cacao

This product, made by one of the first American producers of chocolate (the company is now owned by Kraft), earned praise from tasters for its “familiar,” “classic” flavor. In hot fudge sauce, it was “rich” and “caramel-y,” and tasters thought its brownies had a “deep, cocoa-y flavor.” “It's just pretty much a perfect brownie,” said one taster. “I would be thrilled if I made this at home.”
Ingredients: ChocolatePrice at Time of Testing: $2.99 for 4 oz ($0.75 per oz)
This product, made by one of the first American producers of chocolate (the company is now owned by Kraft), earned praise from tasters for its “familiar,” “classic” flavor. In hot fudge sauce, it was “rich” and “caramel-y,” and tasters thought its brownies had a “deep, cocoa-y flavor.” “It's just pretty much a perfect brownie,” said one taster. “I would be thrilled if I made this at home.”
Ingredients: ChocolatePrice at Time of Testing: $2.99 for 4 oz ($0.75 per oz)

What You Need to Know

Anyone who has eaten a piece of a baking bar knows that while unsweetened chocolate may look like candy, it’s definitely not. But in fact, unsweetened baking bars—more than any other kind of chocolate—most closely resemble how chocolate has been consumed for the better part of its 3,500-year history. But it wasn’t until 1847 that a British chocolate company called J. S. Fry & Sons began pressing chocolate and sugar into bars, making the very first “eating chocolate.” It would be another 30 years before other innovations—such as adding milk powder and other ingredients to reduce bitterness and using a method called conching to give chocolate a smoother texture—would result in the sweet chocolate candy we know today.

Perhaps the purest form of chocolate sold in supermarkets, unsweetened chocolate is typically made from 100 percent fermented and roasted cacao nibs that have been ground into a paste, melted, and solidified into a bar. While dark chocolate can have a cacao content as high as 85 percent, it still contains just enough sugar to make it palatable when eaten out of hand, whereas unsweetened chocolate contains no sugar or dairy—just processed cacao beans.

The Differences Between Unsweetened Chocolate And Cocoa Powder

We rely on unsweetened chocolate to pack in rich chocolate flavor while keeping sweetness in check. Though unsweetened chocolate has similar uses to cocoa powder, it differs in that it still has all the cocoa butter (fat) that is naturally in the cacao bean; cocoa powder has been mostly defatted and often undergoes a process called “Dutching” that changes the acidity of the chocolate. We choose unsweetened chocolate for baked goods such as brownies, chocolate volcano cake, and chocolate chess pie, in which the extra fat contributes to the fudgy, dense texture we’re looking for.

We’ve long stocked Hershey’s Kitchens Unsweetened Chocolate Baking Bar in the test kitchen, but in the years since we named it our favorite, it has become increasingly difficult to find. The manufacturer reports that this product is now sold in only 20 states (though it can be purchased online). Is there another unsweetened chocolate out there that’s just as good (or even better) and more widely available?

Comparing Unsweetened Chocolate Bars

We rounded up five unsweetened chocolates—four nationally available products plus Hershey’s—priced from $0.62 to $1.35 per ounce. Though we like to taste products in their plainest form, after a quick, ill‑advised flirtation with plain unsweetened chocolate, we knew we needed at least a little sugar in the mix to take off the bitter edge. We settled on blind tastings of our One-Minute Hot Fudge Sauce—a very simple recipe of unsweetened chocolate and sweetened condensed milk—and our Classic Brownies.

Some samples were rich and sweet, ‘like a superthick hot cocoa’ or ‘melted candy.’ Others were slightly bitter, with a hint of tang.

In the sauce, our panel picked up on subtle differences in flavor. Some samples were rich and sweet, “like a superthick hot cocoa” or “melted candy.” Others were slightly bitter, with a hint of tang. One sauce, made with Scharffen Berger Unsweetened Dark Chocolate Baking Bar, was so acidic that it was almost sour, with fruity and tropical notes of banana and citrus. Flavor differences were also apparent when we tried the chocolates in brownies; our favorites had “classic,” “familiar” mellowness, with rounded warm spice notes and no overly bitter or sour flavors. While some tasters thought a hint of bitterness or tropical flavor added nuance to brownies, many found the fruity, sour notes in the brownies made with the Scharffen Berger chocolate to be too unusual.

The textures of the sauces and brownies, on the other hand, hardly varied at all. A few tasters picked up on a slight chalkiness in some of the samples of hot fudge sauce, but they didn’t deem any of the sauces objectionable. All the brownies were noted as being perfectly fudgy and chewy. 

A Chocolate’s Flavor Depends On Many Variables

To determine why we liked what we did, we started by looking at nutritional labels, but they revealed few clues. All the products had similar amounts of fat, protein, and carbohydrates.

Chocolate’s flavor can vary depending on a number of factors, including the variety of cacao bean used and where the beans were grown. We asked manufacturers to share information on the variety, origin, and fat content of the cacao beans they use, but most were tight-lipped. The manufacturer of our winning product told us that it uses a blend of bean varieties with varying origins to produce its desired flavor profile, but it wouldn’t reveal more specific details.

While Scharffen Berger wouldn’t tell us anything about its cacao beans or processing methods, our tasters have noted “fruity” and “acidic” flavors in previous tastings of Scharffen Berger’s other chocolate products, including its milk chocolate bar, dark chocolate chips, and cocoa powder. It’s likely that Scharffen Berger’s overly tropical, sour flavors come from the unique blend of cacao beans the company uses and the way it roasts the beans. We also noticed that the Scharffen Berger chocolate’s ingredient list included vanilla beans, while every other product in our lineup was made from only processed cacao beans. Since vanilla is a flavor potentiator, it’s possible that the vanilla beans enhanced the tropical notes some tasters disliked in this product.

Our Favorite Baking Chocolate Is Steeped In American History

While we still like Hershey’s, our new favorite unsweetened chocolate is Baker’s Unsweetened Baking Chocolate Bar 100% ($0.75 per ounce). The first chocolate producer in the United States, Baker’s started making chocolate in 1765—long before chocolate was ever sold sweetened—in Boston, Massachusetts. This chocolate was “familiar” and “classic” to our tasters, and it made brownies and a hot fudge sauce that were “perfectly balanced,” with just a “hint of bitterness” and “full fudgy flavor.” 

  • Classic, rich cocoa-y flavor
  • Neutral flavor, free from any overroasted, muddy, or tropical notes
  • Made solely from cacao beans, with no added ingredients
02:54

America's Test KitchenUnsweetened ChocolateWatch Now

Everything We Tested

Recommended

WinnerBaker's Unsweetened Baking Chocolate Bar 100% Cacao

This product, made by one of the first American producers of chocolate (the company is now owned by Kraft), earned praise from tasters for its “familiar,” “classic” flavor. In hot fudge sauce, it was “rich” and “caramel-y,” and tasters thought its brownies had a “deep, cocoa-y flavor.” “It's just pretty much a perfect brownie,” said one taster. “I would be thrilled if I made this at home.”
Ingredients: ChocolatePrice at Time of Testing: $2.99 for 4 oz ($0.75 per oz)
This product, made by one of the first American producers of chocolate (the company is now owned by Kraft), earned praise from tasters for its “familiar,” “classic” flavor. In hot fudge sauce, it was “rich” and “caramel-y,” and tasters thought its brownies had a “deep, cocoa-y flavor.” “It's just pretty much a perfect brownie,” said one taster. “I would be thrilled if I made this at home.”
Ingredients: ChocolatePrice at Time of Testing: $2.99 for 4 oz ($0.75 per oz)

Hershey's Kitchens Unsweetened Chocolate Baking Bar

Our previous favorite still stood out for its “fudgy” richness and subtle notes of “coconut,” “espresso,” and “milk chocolate.” Tasters thought brownies made with this product were “decadent” and “well balanced.” It's available in only 20 states (though you can purchase it online) but is a good option for baking if you can find it.
Ingredients: Chocolate; cocoaPrice at Time of Testing: $3.49 for 4 oz ($0.87 per oz)
Our previous favorite still stood out for its “fudgy” richness and subtle notes of “coconut,” “espresso,” and “milk chocolate.” Tasters thought brownies made with this product were “decadent” and “well balanced.” It's available in only 20 states (though you can purchase it online) but is a good option for baking if you can find it.
Ingredients: Chocolate; cocoaPrice at Time of Testing: $3.49 for 4 oz ($0.87 per oz)

Guittard Collection Etienne Unsweetened Chocolate Baking Bars 100% Cacao

The most expensive chocolate in our lineup, this product was surprisingly “mellow,” with “delicate” “caramel” notes and a “sweetness” that reminded tasters of milk chocolate. In the hot fudge sauce, tasters picked up a “slight fruitiness” that was a touch “distracting” but not unwelcome.
Ingredients: Cacao beansPrice at Time of Testing: $8.09 for 6 oz ($1.35 per oz)
The most expensive chocolate in our lineup, this product was surprisingly “mellow,” with “delicate” “caramel” notes and a “sweetness” that reminded tasters of milk chocolate. In the hot fudge sauce, tasters picked up a “slight fruitiness” that was a touch “distracting” but not unwelcome.
Ingredients: Cacao beansPrice at Time of Testing: $8.09 for 6 oz ($1.35 per oz)

Ghirardelli 100% Cacao Premium Unsweetened Baking Bar

In hot fudge sauce, this chocolate was “deeply cocoa-y” and had “hearty” notes of “coffee” and “caramel.” Brownies were a bit more “subtle,” with “nuanced” chocolate flavor. A few tasters picked up on slight “bitter” and “tart” aftertastes in both the sauce and the brownies.
Ingredients: Unsweetened chocolatePrice at Time of Testing: $2.99 for 4 oz ($0.75 per oz)
In hot fudge sauce, this chocolate was “deeply cocoa-y” and had “hearty” notes of “coffee” and “caramel.” Brownies were a bit more “subtle,” with “nuanced” chocolate flavor. A few tasters picked up on slight “bitter” and “tart” aftertastes in both the sauce and the brownies.
Ingredients: Unsweetened chocolatePrice at Time of Testing: $2.99 for 4 oz ($0.75 per oz)

Recommended with reservations

Scharffen Berger Unsweetened Dark Chocolate Baking Bar

Tasters were split on this chocolate's “fruity,” “tropical” flavor. While some thought that the “banana” and “citrus” notes added “nuance,” many tasters felt that these “unusual” flavors were “distracting” and made brownies and a sauce that tasted “overly tangy” and “slightly sour.” While these flavors are likely from differences in type, origin, or treatment of cacao beans, this chocolate was also the only one containing vanilla beans, which may have contributed to the out-of-place flavors.
Ingredients: Cacao beans, whole vanilla beansPrice at Time of Testing: $5.99 for 9.7 oz ($0.62 per oz)
Tasters were split on this chocolate's “fruity,” “tropical” flavor. While some thought that the “banana” and “citrus” notes added “nuance,” many tasters felt that these “unusual” flavors were “distracting” and made brownies and a sauce that tasted “overly tangy” and “slightly sour.” While these flavors are likely from differences in type, origin, or treatment of cacao beans, this chocolate was also the only one containing vanilla beans, which may have contributed to the out-of-place flavors.
Ingredients: Cacao beans, whole vanilla beansPrice at Time of Testing: $5.99 for 9.7 oz ($0.62 per oz)

*All products reviewed by America’s Test Kitchen are independently chosen, researched, and reviewed by our editors. We buy products for testing at retail locations and do not accept unsolicited samples for testing. We list suggested sources for recommended products as a convenience to our readers but do not endorse specific retailers. When you choose to purchase our editorial recommendations from the links we provide, we may earn an affiliate commission. Prices are subject to change.

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