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The Best Ketchup

Is familiar better than newfangled? We tried eight products to find out.

Top Pick

WinnerHeinz Organic Tomato Ketchup

Our top-rated ketchup struck the “right balance of sweetness and acidity.” Its “classic” ketchup flavor was “lively” and seemed “familiar” to our tasters. Its smooth, “thick” consistency allowed it to coat the fries nicely. Although we liked both Heinz ketchups, this product contained slightly more salt, which may have caused it to edge out the runner-up.
Sodium: 190 mgSweetener: Organic cane sugarIngredients: Organic tomato concentrate from red ripe organic tomatoes, organic distilled vinegar, organic cane sugar, salt, organic onion powder, organic spice, natural flavoringPrice at Time of Testing: $3.69 for 14 oz ($0.26 per oz)
Our top-rated ketchup struck the “right balance of sweetness and acidity.” Its “classic” ketchup flavor was “lively” and seemed “familiar” to our tasters. Its smooth, “thick” consistency allowed it to coat the fries nicely. Although we liked both Heinz ketchups, this product contained slightly more salt, which may have caused it to edge out the runner-up.
Sodium: 190 mgSweetener: Organic cane sugarIngredients: Organic tomato concentrate from red ripe organic tomatoes, organic distilled vinegar, organic cane sugar, salt, organic onion powder, organic spice, natural flavoringPrice at Time of Testing: $3.69 for 14 oz ($0.26 per oz)

What You Need to Know

There’s no denying it: Americans love ketchup. Ninety-seven percent of American households have ketchup in their kitchens, according to National Geographic. Consumers have been slathering it on burgers, French fries, grilled cheese sandwiches, scrambled eggs, and countless other foods for more than a century. Ketchup hits all five basic tastes: salty, sweet, sour, bitter, and umami. Its complex flavor profile and viscous, smooth consistency make ketchup more than just a condiment. In the test kitchen, we add it not just to meatloaf glazes and barbecue sauces but also to more surprising dishes such as Shrimp Tacos and Classic Stuffed Bell Peppers.

Heinz has dominated the market for decades, but that hasn’t stopped other brands from trying to compete. Since our last tasting, two major condiment companies, Hellmann’s and French’s, have started manufacturing ketchup. Meanwhile, small companies have gained traction with American shoppers looking for “artisan” alternatives. One, Sir Kensington’s, was recently purchased by Unilever (the food and consumer goods giant), and its ketchup is now sold nationally. How do these new options stack up to their more familiar counterparts? To find out, we purchased eight top-selling ketchups and compared them in two blind taste tests. We first sampled them plain and then evaluated them in one of our favorite applications: with a big bowl of crisp, golden-brown French fries.

Ketchup’s Origin Story

Although ketchup is now as American as apple pie, it originated in Southeast Asia—and it didn’t contain any tomatoes. Instead, it was probably similar to the fermented fish sauce that’s common in Thai and Vietnamese cuisines. According to an article by Dan Jurafsky, a linguistics professor and the author of The Language of Food (2015), it’s likely that the British encountered this fish-based sauce, which was known as kecap, when they began trading in Southeast Asia in the late 1600s. In the early 18th century British cooks attempted to reproduce the sauce back home and creatively replaced hard-to-find ingredients with other savory items such as mushrooms and walnuts.

Tomato-based ketchup is a more recent creation. According to Andrew F. Smith’s book Pure Ketchup: A History of America’s National Condiment (2011), Philadelphia horticulturist and scientist James Mease created the first recipe for tomato-based ketchup in 1812. Fish, walnut, and mushroom ketchup, along with tomato ketchup, continued to increase in popularity through the 19th century.

The popularity of homemade ketchup began to decline with the rise of commercial ketchup production, which was less expensive and less time-consuming. In 1876, Henry J. Heinz launched his own commercial ketchup. By 1906, the company produced more than five million bottles of ketchup per year. More than 100 years later, commercial ketchup is made on a massive scale, but the process is fairly simple. First, a concentrated tomato product (often tomato paste or puree) is heated in a large kettle. It’s then flavored with vinegar, sugar, salt, and a few seasonings, such as onion and garlic powder. Once it reaches the desired consistency, the ketchup is typically strained and then cooled before being bottled.

Keep The Flavor Simple

Most of the ketchup in America hits on the same flavor profile: tangy and savory, with plenty of sweetness and saltiness. When we called our staffers to our blind tastings, they were all too happy to take a break from their work and participate. For many of us, it’s our favorite condiment.

Each of the ketchups got a few things right. Whether made with white wine vinegar or distilled white vinegar, every ketchup was bright and tangy enough for our tasters. They were all sweet and salty enough, too. Although their sodium contents varied, none of the ketchups was too salty or lacking in seasoning. But they weren’t all perfect. Some ketchups had such assertive and unusual flavors that our panelists wondered if they had gone to the wrong tasting.

Ninety-seven percent of American households have ketchup in their kitchens.

One ketchup was sweetened with honey, while every other ketchup was made with sugar or a mix of corn syrup and high-fructose corn syrup. The honey version tasted “almost like a watered-down honey BBQ sauce.” Tasters clearly preferred the more neutral sweetness of the ketchups made with sugar or corn syrup.

Two ketchups had “weird extra flavors,” thanks to some nontraditional seasonings. Tasters noted flavors of “smoke,” “pepper,” and “cinnamon.” Another product contained both lime juice and green bell pepper, which reminded tasters of salsa. As one taster wrote, we “don’t really want to be surprised by ketchup.” The warm spices, lime, and bell pepper simply felt out of place.

Keep The Texture Smooth

The textures of a few ketchups surprised our tasters, too. Two of our lowest-rated products were noticeably grainy and pulpy. Some tasters thought these tasted more like cocktail sauce or marinara than like ketchup. One taster complained that they were “too coarse to coat my fry nicely.” Our top-rated ketchups were silky-smooth, so tasters could easily scoop up a little or a lot of them with each dip.

Silky-smooth ketchup meant that our tasters' fries were nicely coated. The lowest rated ketchups in our lineup were coarse and pulpy.

When we took a closer look at the ketchups, we noticed that five of the eight were made with tomato concentrate. The other three listed tomato paste, tomato puree, or a mix of tomatoes and tomato paste among their ingredients. Tomato paste contains more solids than tomato puree, which can make for a thicker ketchup. But we also learned that “tomato concentrate” is an umbrella term for both paste and puree, and there’s no way to know which one a company is using. We did notice, however, that the especially “coarse” ketchup was the only one made with both tomatoes and tomato paste.

Processing also plays a role in ketchup’s texture. In Tomato Production, Processing and Technology (1992), author W. A. Gould says that ketchup goes through a finishing screen (much like a large fine-mesh strainer) after it’s cooked, which gives it a “smooth body.” The screen openings range in size from 0.033 to 0.04 inches. It’s a tiny difference, but, according to Gould, it’s enough to change the consistency of the finished ketchup. “The larger openings generally give more body to the catsup, but it is not as smooth,” Gould says. We preferred the silky, viscous ketchups that were likely run through a fine finishing screen before being bottled.

The Best Ketchup: Heinz Organic Tomato Ketchup

By the end of testing, it was clear that tasters aren’t ready to give up their favorites made by major condiment companies. Three products that were too coarse or tasted too strongly of nontraditional ingredients didn’t meet our expectations for ketchup; we recommend them with reservations. Happily, the other five earned our approval. These silky-smooth ketchups were bright, tangy, sweet, and savory. Our two favorites were both from Heinz. The organic version edged out its sibling, perhaps because it contains slightly more sodium, which can boost flavor. The next time we’re enjoying a burger or French fries, we know what kind of ketchup we’ll be using. 

  • Taste plain
  • Taste with Alexia Organic Yukon Select Fries

  • Tastes sweet, acidic, salty, and savory
  • Has no unconventional flavors
  • Sweetened with sugar and/or corn syrup
  • Thick, smooth, uniform texture
03:26

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Everything We Tested

Recommended

WinnerHeinz Organic Tomato Ketchup

Our top-rated ketchup struck the “right balance of sweetness and acidity.” Its “classic” ketchup flavor was “lively” and seemed “familiar” to our tasters. Its smooth, “thick” consistency allowed it to coat the fries nicely. Although we liked both Heinz ketchups, this product contained slightly more salt, which may have caused it to edge out the runner-up.
Sodium: 190 mgSweetener: Organic cane sugarIngredients: Organic tomato concentrate from red ripe organic tomatoes, organic distilled vinegar, organic cane sugar, salt, organic onion powder, organic spice, natural flavoringPrice at Time of Testing: $3.69 for 14 oz ($0.26 per oz)
Our top-rated ketchup struck the “right balance of sweetness and acidity.” Its “classic” ketchup flavor was “lively” and seemed “familiar” to our tasters. Its smooth, “thick” consistency allowed it to coat the fries nicely. Although we liked both Heinz ketchups, this product contained slightly more salt, which may have caused it to edge out the runner-up.
Sodium: 190 mgSweetener: Organic cane sugarIngredients: Organic tomato concentrate from red ripe organic tomatoes, organic distilled vinegar, organic cane sugar, salt, organic onion powder, organic spice, natural flavoringPrice at Time of Testing: $3.69 for 14 oz ($0.26 per oz)

Heinz Tomato Ketchup

Our runner-up garnered high scores due to its “supersmooth, consistent texture” and recognizable flavor. It was “pleasantly sweet” and had “a great balance of vinegar and tang.” One taster quickly identified this as “the ketchup of my youth,” and another declared that it “tastes as traditional ketchup should.” “Seems like Heinz … It's my standard, and I'm attached,” admitted one taster.
Sodium: 160 mgSweetener: High-fructose corn syrup, corn syrupIngredients: Tomato concentrate from red ripe tomatoes, distilled vinegar, high-fructose corn syrup, corn syrup, salt, spice, onion powder, natural flavoringPrice at Time of Testing: $1.99 for 14 oz ($0.14 per oz)
Our runner-up garnered high scores due to its “supersmooth, consistent texture” and recognizable flavor. It was “pleasantly sweet” and had “a great balance of vinegar and tang.” One taster quickly identified this as “the ketchup of my youth,” and another declared that it “tastes as traditional ketchup should.” “Seems like Heinz … It's my standard, and I'm attached,” admitted one taster.
Sodium: 160 mgSweetener: High-fructose corn syrup, corn syrupIngredients: Tomato concentrate from red ripe tomatoes, distilled vinegar, high-fructose corn syrup, corn syrup, salt, spice, onion powder, natural flavoringPrice at Time of Testing: $1.99 for 14 oz ($0.14 per oz)

Hunt's Tomato Ketchup

There was “nothing surprising and nothing off-putting” about this ketchup, which pleased our tasters. In addition to tasting pleasantly savory and salty, it “hit those sweet and sour notes” that we look for in ketchup. It also had “the right viscosity to stick to fries,” which made it “good for dipping.”
Sodium: 160 mgSweetener: High-fructose corn syrup, corn syrupIngredients: Tomato concentrate made from vine-ripened tomatoes, high-fructose corn syrup, distilled vinegar, corn syrup, salt, less than 2% of onion powder, garlic powder, natural flavorsPrice at Time of Testing: $2.59 for 24 oz ($0.11 per oz)
There was “nothing surprising and nothing off-putting” about this ketchup, which pleased our tasters. In addition to tasting pleasantly savory and salty, it “hit those sweet and sour notes” that we look for in ketchup. It also had “the right viscosity to stick to fries,” which made it “good for dipping.”
Sodium: 160 mgSweetener: High-fructose corn syrup, corn syrupIngredients: Tomato concentrate made from vine-ripened tomatoes, high-fructose corn syrup, distilled vinegar, corn syrup, salt, less than 2% of onion powder, garlic powder, natural flavorsPrice at Time of Testing: $2.59 for 24 oz ($0.11 per oz)

French's Tomato Ketchup

Tasters liked the “smooth” and “thick” consistency of this ketchup, but the subtle warm notes of “pepper” and “cinnamon” drew some mild criticism. Although this product was a bit sweeter than our favorites, its “tart, tangy” flavor was just right.
Sodium: 170 mgSweetener: SugarIngredients: Tomato concentrate (made from fresh ripe tomatoes), sugar, distilled vinegar, salt, onion powder, spices, and natural flavorPrice at Time of Testing: $2.49 for 20 oz ($0.12 per oz)
Tasters liked the “smooth” and “thick” consistency of this ketchup, but the subtle warm notes of “pepper” and “cinnamon” drew some mild criticism. Although this product was a bit sweeter than our favorites, its “tart, tangy” flavor was just right.
Sodium: 170 mgSweetener: SugarIngredients: Tomato concentrate (made from fresh ripe tomatoes), sugar, distilled vinegar, salt, onion powder, spices, and natural flavorPrice at Time of Testing: $2.49 for 20 oz ($0.12 per oz)

Del Monte Ketchup

While most of our tasters liked this ketchup's “rich tomato flavor,” some found it a little “bland” and wanted more acidity. Others thought the ketchup flavor was too similar to that of “canned tomatoes” or “tomato soup.” That said, it had a perfectly “thick,” “creamy,” and “dippable” consistency.
Sodium: 160 mgSweetener: High-fructose corn syrup, corn syrupIngredients: Tomato concentrate, high-fructose corn syrup, distilled vinegar, corn syrup, salt, onion powder, spicePrice at Time of Testing: $4.17 for 24 oz ($0.17 per oz)
While most of our tasters liked this ketchup's “rich tomato flavor,” some found it a little “bland” and wanted more acidity. Others thought the ketchup flavor was too similar to that of “canned tomatoes” or “tomato soup.” That said, it had a perfectly “thick,” “creamy,” and “dippable” consistency.
Sodium: 160 mgSweetener: High-fructose corn syrup, corn syrupIngredients: Tomato concentrate, high-fructose corn syrup, distilled vinegar, corn syrup, salt, onion powder, spicePrice at Time of Testing: $4.17 for 24 oz ($0.17 per oz)

Recommended with reservations

Annie's Organic Ketchup

Tasters quickly noted the “powerful” flavor of the spices used in this ketchup, including “cinnamon” and “cloves.” Some liked it, but others felt that “cloves and cinnamon don't belong anywhere near ketchup.” The texture was “loose” and “a little grainy, almost like cocktail sauce.”
Sodium: 130 mgSweetener: Cane sugarIngredients: Tomato paste*, water, cane sugar*, distilled white vinegar*, sea salt, dried onion*, allspice*, clove* (*organic)Price at Time of Testing: $3.79 for 24 oz ($0.16 per oz)
Tasters quickly noted the “powerful” flavor of the spices used in this ketchup, including “cinnamon” and “cloves.” Some liked it, but others felt that “cloves and cinnamon don't belong anywhere near ketchup.” The texture was “loose” and “a little grainy, almost like cocktail sauce.”
Sodium: 130 mgSweetener: Cane sugarIngredients: Tomato paste*, water, cane sugar*, distilled white vinegar*, sea salt, dried onion*, allspice*, clove* (*organic)Price at Time of Testing: $3.79 for 24 oz ($0.16 per oz)

Hellmann's Real Ketchup Sweetened Only with Honey

Tasters approved of this ketchup's “good smooth consistency” and “beautifully thick, even texture” but detected “weird extra flavors” and “funky spices.” Many tasters correctly identified the sweetener as honey and thought that it dominated the ketchup's flavor. Compared with ketchups made with sugar or corn syrup, this ketchup tasted “totally unconventional.”
Sodium: 190 mgSweetener: HoneyIngredients: Tomato puree, honey, white wine vinegar, spices, onion powder, and saltPrice at Time of Testing: $2.49 for 14 oz ($0.18 per oz)
Tasters approved of this ketchup's “good smooth consistency” and “beautifully thick, even texture” but detected “weird extra flavors” and “funky spices.” Many tasters correctly identified the sweetener as honey and thought that it dominated the ketchup's flavor. Compared with ketchups made with sugar or corn syrup, this ketchup tasted “totally unconventional.”
Sodium: 190 mgSweetener: HoneyIngredients: Tomato puree, honey, white wine vinegar, spices, onion powder, and saltPrice at Time of Testing: $2.49 for 14 oz ($0.18 per oz)

Sir Kensington's Classic Ketchup

Overall, we felt that this artisanal ketchup was “not bad, just different.” Thanks to the addition of tomatoes, it had a slightly “grainy” texture that drew comparisons to “marinara” and “salsa.” It contained two surprising ingredients: lime juice concentrate and green bell peppers. As a result, its flavor was “unconventional to say the least.” We preferred more traditional ketchups.
Sodium: 130 mgSweetener: Organic cane sugarIngredients: Tomatoes, tomato paste, fair trade organic cane sugar, onions, distilled vinegar, water, salt, lime juice concentrate, green bell peppers, allspicePrice at Time of Testing: $4.99 for 14 oz ($0.36 per oz)
Overall, we felt that this artisanal ketchup was “not bad, just different.” Thanks to the addition of tomatoes, it had a slightly “grainy” texture that drew comparisons to “marinara” and “salsa.” It contained two surprising ingredients: lime juice concentrate and green bell peppers. As a result, its flavor was “unconventional to say the least.” We preferred more traditional ketchups.
Sodium: 130 mgSweetener: Organic cane sugarIngredients: Tomatoes, tomato paste, fair trade organic cane sugar, onions, distilled vinegar, water, salt, lime juice concentrate, green bell peppers, allspicePrice at Time of Testing: $4.99 for 14 oz ($0.36 per oz)

*All products reviewed by America’s Test Kitchen are independently chosen, researched, and reviewed by our editors. We buy products for testing at retail locations and do not accept unsolicited samples for testing. We list suggested sources for recommended products as a convenience to our readers but do not endorse specific retailers. When you choose to purchase our editorial recommendations from the links we provide, we may earn an affiliate commission. Prices are subject to change.

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The mission of America’s Test Kitchen Reviews is to find the best equipment and ingredients for the home cook through rigorous, hands-on testing. Have a question or suggestion? Send us an email at atkreviews@americastestkitchen.com. We appreciate your feedback!

The Expert

Author: Carolyn Grillo

byCarolyn Grillo

Senior Editor, ATK Reviews

Carolyn is a senior editor for ATK Reviews. She's a French-trained professional baker.

Carolyn Grillo is a senior editor for ATK Reviews. She studied French patisserie at Le Cordon Bleu in Paris and worked as a baker before joining the review team. Her culinary background helps her evaluate bakeware and write about ingredients. Carolyn is also responsible for writing The Well-Equipped Cook, a weekly newsletter about kitchen equipment. Hailing from the land of Taylor ham and Italian delis (New Jersey), she has strong opinions about both and isn't afraid to share them.

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