America's Test Kitchen LogoCook's Country LogoCook's Illustrated Logo

Reviews You Can Trust.
See Why.

The Best Unsalted Butter

For everyday cooking and baking, which unsalted butter is best? We tested seven supermarket products to find a new favorite.

Top Pick

WINNERChallenge Unsalted Butter

Made in California and well-known on the West Coast, this butter is now available in all 50 states. Its “clean,” “strong dairy flavor” made it a “crowd-pleaser” when sampled plain. Describing pound cake made with this product, one taster said, “I can't imagine a better version.” The sticks are wrapped in aluminum foil, which may protect them from picking up off-flavors during shipping and storage. The natural flavoring is lactic acid, which acts as a preservative.
Fat: 11 gStyle: Sweet creamWrapper: FoilIngredients: Pasteurized cream (milk), natural flavoringPrice at Time of Testing: $4.49 per lb
Made in California and well-known on the West Coast, this butter is now available in all 50 states. Its “clean,” “strong dairy flavor” made it a “crowd-pleaser” when sampled plain. Describing pound cake made with this product, one taster said, “I can't imagine a better version.” The sticks are wrapped in aluminum foil, which may protect them from picking up off-flavors during shipping and storage. The natural flavoring is lactic acid, which acts as a preservative.
Fat: 11 gStyle: Sweet creamWrapper: FoilIngredients: Pasteurized cream (milk), natural flavoringPrice at Time of Testing: $4.49 per lb

What You Need to Know

In the test kitchen, we go through 30 to 40 pounds of unsalted butter a week as we bake cakes and cookies, make frostings and pancake batter, and cook pan sauces, roast chicken, and sautéed vegetables. We use unsalted butter almost exclusively because the sodium level of the salted stuff can vary, and we prefer to control the seasoning of our food.

But which unsalted butter is best? A few years ago, we decided it was Plugrá, a high-fat product with a luscious texture. At almost $12 a pound, though, it’s expensive. Although Plugrá is sometimes worth the splurge, we wanted a butter that was affordable and convenient for everyday use.

We assembled seven national top sellers, priced from $4.49 to $7.58 per pound. Two were cultured, which means that flavorful bacterial cultures were added during production, and one of these butters was imported from Europe. The rest were domestic “sweet cream” butters. All were purchased in the user-friendly format familiar in America: individually wrapped ¼-pound sticks, sold in packs of two or four. All but one product had measurement markings right on the sticks; the outlier had markings on the box. Tasters sampled the butters in three blind tastings: plain, in pound cake, and in sugar cookies.

Understanding A Complex Process

To better understand our lineup, we first looked at how butter is made. Although it can be churned by hand, our butters were all made using industrial equipment. According to Better Butter (2012), a technical manual by Robert Bradley of the University of Wisconsin’s Center for Dairy Research, it looks something like this: A tanker truck of cream arrives at the factory. The cream is tested and pasteurized. It’s then tempered, a complicated process of raising and lowering the temperature that alters the structure of the cream’s fat globules so the cream can be churned more effectively. In the production of cultured butter, the bacterial cultures are added at this point.

Next, during churning, the cream crashes down on itself with enough force to burst the membranes that surround the fat globules and help keep them separate. The bits of fat begin to clump together, eventually forming a solid mass of butter. The liquid (now buttermilk) is drained, and then the butter is rinsed. At this point, additional ingredients may be added, including preservatives such as salt for salted butter and lactic acid for most unsalted butters. The butter is “worked,” or kneaded, to incorporate the salt or lactic acid and to remove moisture. Once it’s cohesive and has the desired moisture level, it is portioned and packaged.

It’s A Good Time For Butter

We were pleased with the quality of the butters in our lineup; in fact, we recommend every product we tasted. Marianne Smukowski, an expert on food safety and quality at the University of Wisconsin’s Center for Dairy Research, attributed the good scores across the board to two factors. First, even though butters have different grades on their packaging, they’re all made with good-quality cream. Second, modern churns work very well and produce very good, very consistent butters.

Senior Editor Kate Shannon portions samples of unsalted butter for a blind taste test of this kitchen staple.

Some Are Tangy, Grassy, Or Extra Buttery

There were some noticeable flavor differences among the products, especially with the two cultured butters, which were complex, with “grassy,” “tangy,” “floral,” and even “cheesy” notes. The culturing adds distinctive aromas and flavors to the butters—much like the cultures used to make cheese. We also noticed a “movie theater popcorn” flavor that may indicate the presence of diacetyl, an aroma compound with an intensely nutty, buttery flavor. It exists naturally in sweet cream butter and can occur in high levels when cream is cultured. 

Depending primarily on the diet of the cows, butter can range from pale white to buttercup yellow.

The two cultured butters also stood out for their markedly darker colors, a possible indicator that the milk used to make them came from cows that grazed on lots of grass. The U.S. Food and Drug Administration recommends, but does not require, that butter labels state when food coloring has been added. Grass contains the yellow pigment and antioxidant beta-carotene, and if cows eat enough grass, beta-carotene makes it into their milk. 

Why Packaging Matters

Packaging can also impact flavor, and all the experts we talked to agreed that the best way to prevent butter from picking up off-flavors is to wrap it in aluminum foil or special coated parchment paper. Four of the top five products in our lineup had this kind of packaging. Manufacturers wouldn’t offer specifics on the parchment coatings, but they really seemed to work. The lower-ranked butters, on the other hand, had a slightly “stale,” “funky” flavor and hints of a “sour” aftertaste, indicating that their simple parchment paper wrappers were more permeable.

Our Favorite Unsalted Butter: Challenge Unsalted Butter

Chances are your supermarket carries several good‑quality unsalted butters priced for everyday use. Although some of our panel loved the complex, tangy flavors of cultured butters, these products weren’t our overall favorites. Instead, we preferred the simple, straightforward taste of sweet cream butter, with Challenge Unsalted Butter ($4.49 per pound) leading the pack. It had a “milky” “sweetness” and fresh dairy flavor. Its aluminum foil wrapper ensured that it tasted fresh and was free of off-flavors. For everyday cooking and baking, this convenient, affordable butter is our new top choice.

  • When sampled plain, tastes fresh, slightly sweet, and milky, with no off-flavors
  • In baked goods, contributes a distinctly buttery flavor
  • Sticks are wrapped in foil or coated parchment paper to prevent the butter from picking up odors

  • Sample plain
  • Sample in pound cake
  • Sample in sugar cookies
  • Compare nutritional information and ingredients
  • Compare packaging

Everything We Tested

Recommended

WINNERChallenge Unsalted Butter

Made in California and well-known on the West Coast, this butter is now available in all 50 states. Its “clean,” “strong dairy flavor” made it a “crowd-pleaser” when sampled plain. Describing pound cake made with this product, one taster said, “I can't imagine a better version.” The sticks are wrapped in aluminum foil, which may protect them from picking up off-flavors during shipping and storage. The natural flavoring is lactic acid, which acts as a preservative.
Fat: 11 gStyle: Sweet creamWrapper: FoilIngredients: Pasteurized cream (milk), natural flavoringPrice at Time of Testing: $4.49 per lb
Made in California and well-known on the West Coast, this butter is now available in all 50 states. Its “clean,” “strong dairy flavor” made it a “crowd-pleaser” when sampled plain. Describing pound cake made with this product, one taster said, “I can't imagine a better version.” The sticks are wrapped in aluminum foil, which may protect them from picking up off-flavors during shipping and storage. The natural flavoring is lactic acid, which acts as a preservative.
Fat: 11 gStyle: Sweet creamWrapper: FoilIngredients: Pasteurized cream (milk), natural flavoringPrice at Time of Testing: $4.49 per lb

Kate's Creamery 100% Pure Butter, Unsalted

We loved the “good, fresh, slightly sweet flavor” of this Maine-made butter. Desserts made with it tasted “just about perfect.” Lactic acid, which is used as a preservative, is derived from cultured milk and listed on the label as “natural flavors.” However, no actual cultures are added to the butter; it's a sweet cream butter. It's wrapped in parchment-coated aluminum foil that may protect the butter's flavor, and though the foil doesn't have measurement markings on it, the edge of the box does, serving as a ruler.
Fat: 11 gStyle: Sweet creamWrapper: FoilIngredients: Grade A cream, natural flavors developed by healthy dairy culturesPrice at Time of Testing: $5.99 per lb
We loved the “good, fresh, slightly sweet flavor” of this Maine-made butter. Desserts made with it tasted “just about perfect.” Lactic acid, which is used as a preservative, is derived from cultured milk and listed on the label as “natural flavors.” However, no actual cultures are added to the butter; it's a sweet cream butter. It's wrapped in parchment-coated aluminum foil that may protect the butter's flavor, and though the foil doesn't have measurement markings on it, the edge of the box does, serving as a ruler.
Fat: 11 gStyle: Sweet creamWrapper: FoilIngredients: Grade A cream, natural flavors developed by healthy dairy culturesPrice at Time of Testing: $5.99 per lb

Land O'Lakes Unsalted Butter

This recognizable product, which is made in California and Pennsylvania, wasn't boldly flavored, and that was fine with us. We enjoyed its “familiar,” straightforward flavor in all three tastings. It produced “great, classic” pound cake and “rich, delicious” cookies. Although the coated-parchment wrapper sounds like a gimmick and the company wouldn't disclose details about it, the butter had no off-flavors.
Fat: 11 gStyle: Sweet creamWrapper: FlavorProtect Wrapper (a proprietary coated parchment paper)Ingredients: Sweet cream, natural flavoringPrice at Time of Testing: $4.99 per lb
This recognizable product, which is made in California and Pennsylvania, wasn't boldly flavored, and that was fine with us. We enjoyed its “familiar,” straightforward flavor in all three tastings. It produced “great, classic” pound cake and “rich, delicious” cookies. Although the coated-parchment wrapper sounds like a gimmick and the company wouldn't disclose details about it, the butter had no off-flavors.
Fat: 11 gStyle: Sweet creamWrapper: FlavorProtect Wrapper (a proprietary coated parchment paper)Ingredients: Sweet cream, natural flavoringPrice at Time of Testing: $4.99 per lb

Kerrygold Unsalted Pure Irish Butter

The sole European import we tasted, this Irish butter was a noticeably deeper yellow color than the other butters in our lineup. It's likely that the cows ate a lot of fresh grass rich in the yellow pigment beta-carotene (a Kerrygold representative told us that the cows “graze outdoors for up to 300 days”). The combination of the cows' feed and the cultures resulted in an especially flavorful butter. Tasters called out “complex,” “grassy” notes and a “tangy,” “cheesy” quality.
Fat: 12 gStyle: CulturedWrapper: ParchmentIngredients: Cultured pasteurized creamPrice at Time of Testing: $7.58 per lb
The sole European import we tasted, this Irish butter was a noticeably deeper yellow color than the other butters in our lineup. It's likely that the cows ate a lot of fresh grass rich in the yellow pigment beta-carotene (a Kerrygold representative told us that the cows “graze outdoors for up to 300 days”). The combination of the cows' feed and the cultures resulted in an especially flavorful butter. Tasters called out “complex,” “grassy” notes and a “tangy,” “cheesy” quality.
Fat: 12 gStyle: CulturedWrapper: ParchmentIngredients: Cultured pasteurized creamPrice at Time of Testing: $7.58 per lb

Organic Valley Cultured Unsalted Butter

Like Kerrygold, this butter is both dark yellow (which indicates that the cows ate a lot of grass) and cultured. It was rich in “grassy,” “vegetal,” and “floral flavors” and tasted strongly of rich, tangy cream. The ButterLock coated-parchment wrapper, which is unique to Organic Valley, likely helped protect the butter's flavor.
Fat: 11 gStyle: CulturedWrapper: ButterLock (a proprietary coated parchment paper)Ingredients: Pasteurized organic sweet cream (milk), microbial culturesPrice at Time of Testing: $6.99 per lb
Like Kerrygold, this butter is both dark yellow (which indicates that the cows ate a lot of grass) and cultured. It was rich in “grassy,” “vegetal,” and “floral flavors” and tasted strongly of rich, tangy cream. The ButterLock coated-parchment wrapper, which is unique to Organic Valley, likely helped protect the butter's flavor.
Fat: 11 gStyle: CulturedWrapper: ButterLock (a proprietary coated parchment paper)Ingredients: Pasteurized organic sweet cream (milk), microbial culturesPrice at Time of Testing: $6.99 per lb

Cabot Creamery Unsalted Butter

For the most part, this sweet cream butter was “unremarkable but acceptable.” Desserts made with it struck the balance of butter flavor and vanilla-y sweetness that we wanted. But some tasters noticed funky off-flavors and a “plasticky” aftertaste, likely due to inferior parchment wrappers that let in odors. As one taster said, it “tastes like the box it was packaged in—or the fridge.”
Fat: 11 gStyle: Sweet creamWrapper: ParchmentIngredients: Cream (milk), natural flavoringPrice at Time of Testing: $4.99 per lb
For the most part, this sweet cream butter was “unremarkable but acceptable.” Desserts made with it struck the balance of butter flavor and vanilla-y sweetness that we wanted. But some tasters noticed funky off-flavors and a “plasticky” aftertaste, likely due to inferior parchment wrappers that let in odors. As one taster said, it “tastes like the box it was packaged in—or the fridge.”
Fat: 11 gStyle: Sweet creamWrapper: ParchmentIngredients: Cream (milk), natural flavoringPrice at Time of Testing: $4.99 per lb

Horizon Organic Unsalted Butter

Although some tasters thought this butter was perfectly fine, it consistently scored at the bottom of the lineup. It's likely that a bad parchment wrapper, which let in odors, is to blame. When we tasted it plain, the butter had a mild but slightly “weird,” “sour” flavor. That off-flavor was evident in baked goods, too. One taster summed up the cookies: “Tastes like butter that's soaked up fridge flavors.”
Fat: 11 gStyle: Sweet creamWrapper: ParchmentIngredients: Organic grade A sweet cream (milk), lactic acidPrice at Time of Testing: $5.99 per lb
Although some tasters thought this butter was perfectly fine, it consistently scored at the bottom of the lineup. It's likely that a bad parchment wrapper, which let in odors, is to blame. When we tasted it plain, the butter had a mild but slightly “weird,” “sour” flavor. That off-flavor was evident in baked goods, too. One taster summed up the cookies: “Tastes like butter that's soaked up fridge flavors.”
Fat: 11 gStyle: Sweet creamWrapper: ParchmentIngredients: Organic grade A sweet cream (milk), lactic acidPrice at Time of Testing: $5.99 per lb

*All products reviewed by America’s Test Kitchen are independently chosen, researched, and reviewed by our editors. We buy products for testing at retail locations and do not accept unsolicited samples for testing. We list suggested sources for recommended products as a convenience to our readers but do not endorse specific retailers. When you choose to purchase our editorial recommendations from the links we provide, we may earn an affiliate commission. Prices are subject to change.

Reviews You Can Trust

The mission of America’s Test Kitchen Reviews is to find the best equipment and ingredients for the home cook through rigorous, hands-on testing. Have a question or suggestion? Send us an email at atkreviews@americastestkitchen.com. We appreciate your feedback!

The Expert

Author: Kate Shannon Levine

byKate Shannon Levine

Editorial Director, ATK Reviews

Kate is the editorial director for ATK Reviews. She's a culinary school graduate and former line cook and cheesemonger.

Kate Shannon Levine is the editorial director for ATK Reviews. She’s covered a wide variety of topics at America’s Test Kitchen, but she especially loves writing about cheese, pantry staples such as anchovies and kosher salt, and cleaning products. One of her proudest accomplishments is finding a life-changing kitchen sponge (really) and proving once and for all that it's a bad idea to leave a soggy sponge in the bottom of your sink. Prior to joining America’s Test Kitchen, she attended Boston University’s culinary program and worked as both a line cook and a cheesemonger.

Reviews You Can Trust.
See Why.

This is a members' feature.

America's Test Kitchen LogoCook's Country LogoCook's Illustrated Logo